The secret to success? It’s ourselves — that’s what Georg Jensen pushes us to remember in its latest campaign. To do this, the Danish design house tapped five women who prove there’s no such thing as being “too much.” They are perfect the way they are, and so are we.
”Georg Jensen is for women all over the world who embrace their voices and create their own path — and don’t let anyone else define them,” comments Eva-Lotta Sjöstedt — Georg Jensen’s first-ever female CEO who oversees a senior management team, which is 50-percent female. “We wanted this campaign to transcend ideals about beauty, putting focus on personality first. The women featured are powerful role models, and we’re very proud to be featuring them in the campaign.”
Get inspired by world champion boxer Cecilia Brækhus, award-winning film director Susanne Bier, professional motocross rider Behnaz Shafiei, leading chef Dominique Crenn and award-winning comedian Sarah Kendall above.