Deciem

Deciem, Parent Company of The Ordinary, Is Shutting Down 4 Brands
Beauty

Deciem, Parent Company of The Ordinary, Is Shutting Down 4 Brands

To refocus its business in science-first skincare.
9,971 Hypes

16 of the Best Vitamin C Serums for Brighter, Glowing Skin
Beauty 

16 of the Best Vitamin C Serums for Brighter, Glowing Skin

Popular options from SkinCeuticals, The Ordinary, Drunk Elephant and more.
14,015 Hypes

Cult Skincare Brand The Ordinary Steps Into Haircare
Beauty

Cult Skincare Brand The Ordinary Steps Into Haircare

The popular beauty brand launches its shampoo, conditioner and scalp treatment.
1,651 Hypes

The Ordinary Launches New Salicylic Acid Solution
Beauty

The Ordinary Launches New Salicylic Acid Solution

The product is a gentle exfoliator for sensitive skin.
9,316 Hypes

The Ordinary Becomes the World's Most Popular Skincare Brand
Beauty

The Ordinary Becomes the World's Most Popular Skincare Brand

According to a study, the label has accumulated 37 million annual searches.
12,081 Hypes

The Estée Lauder Companies Increase Investment in DECIEM
Beauty

The Estée Lauder Companies Increase Investment in DECIEM

“Our loving team will remain committed to putting innovation, design, kindness, and function at the heart of everything we do.”
1,808 Hypes

Here Are the Best Skincare Products From NIOD, Hylamide and The Ordinary
Beauty 

Here Are the Best Skincare Products From NIOD, Hylamide and The Ordinary

For all your skincare needs this season.
6,128 Hypes

The Ordinary Relaunches Month-Long, Anti-Black Friday Sale
Beauty

The Ordinary Relaunches Month-Long, Anti-Black Friday Sale

“Bye-bye Black Friday. Hello KNOWvember.”
9,824 Hypes

The Ordinary Launches the Skin-Saving 'The Balance Set'
Beauty

The Ordinary Launches the Skin-Saving 'The Balance Set'

Featuring the perfect regimen to beat your maskne.
9,045 Hypes

Here Are 9 of the Best Face Washes for Acne-Prone Skin
Beauty 

Here Are 9 of the Best Face Washes for Acne-Prone Skin

From cult-favorite brands like The Ordinary and Starface.
6,193 Hypes

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