Nick Knight Puts Rihanna's Fenty PUMA in Motion to a Travis Scott Soundtrack

Watch the avant-garde designs in new visuals for the 2016 British Fashion Awards.

After being first revealed in Paris, Rihanna’s Spring/Summer 2017 Fenty PUMA range makes a visual debut in a Nick Knight production. The renowned director created visuals for the 2016 British Fashion Awards, both set to Travis Scott with exhilarating looks at avant-garde styling of designs from Rih along with Balenciaga, Hood By Air, Givenchy and more. The rapper’s “Up” and “90210″ put each look in motion for two videos that celebrate “both strength and delicacy, intimacy and discordance.” Watch both above and below.

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