Fashion

An Exclusive First Look at Footasylum's First-Ever Women's Apparel Collection

HYPEBAE premieres the London-shot campaign video featuring pieces from adidas, Nike, Nicce and more.

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2,381 Hypes

An Exclusive First Look at Footasylum's First-Ever Women's Apparel Collection

HYPEBAE premieres the London-shot campaign video featuring pieces from adidas, Nike, Nicce and more.

Best known for its vast selection of streetwear pieces and sneakers, leading British retailer Footasylum now officially announces the launch of a women’s apparel line on its web store. Today, HYPEBAE gets an exclusive first peek at the store’s new womenswear offering through a campaign video shot by UK-based talent, Rianna Tamara. Set against the beautiful skyline of London, the footage sees an assortment of female street fashion staples. In addition to popular styles from sportswear giants including adidas and Nike, the store will also carry products by up-and-coming brands such as Nicce and Parisian label Sixth June. Moreover, the clip also teases an exclusive capsule collection by premium streetwear brand, Glorious Gangsta. Check out the full video above to see it for yourself.

Footasylum’s women’s apparel collection will be available soon, exclusively on the retailer’s website. Stay tuned here for more details.

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Rianna Tamara / @riannatamara
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