Fashion

Hey Millennials, Go on Snapchat to Shop Everlane's Exclusive Leather Accessories Collection

The future of shopping is here.

By
541 Hypes

Hey Millennials, Go on Snapchat to Shop Everlane's Exclusive Leather Accessories Collection

The future of shopping is here.

Earlier this month, Instagram announced that it would soon roll out a new shoppable feature on the app. Now, it looks like Snapchat is also testing out online-shopping on its platform. The Snapchat-only digital magazine Sweet has recently teamed up with Everlane to launch a customizable leather accessories collection, including a handful of wallets, cardholders and bags. “We’ve kept commerce and social separate for the most part,” said Everlane’s representative, Alyssa Bergerson. “With that being said, the world is changing a lot, and this is our first test to bring shopping to the platform. We’re starting by partnering with Sweet and seeing how it goes from there.”

On November 8, Everlane will debut its new range of leather goods on Sweet‘s Discover channel on Snapchat. Users of the app are invited to create their own monogram design on the products by using Snapchat’s pen feature, and are encouraged to submit a screenshot of the design to sweet@everlane.com. The brand will then pick 50 entries, and will send the initialed products to the customers after payment has been received.

Send your submission to Everlane before the collection officially launches on November 10.

Read Full Article
Source
Glossy
Share this article

What to Read Next

Confirmed: Proof Kylie Jenner Really Is the Secretive Lead Singer of Terror Jr
Music

Confirmed: Proof Kylie Jenner Really Is the Secretive Lead Singer of Terror Jr

The case has finally been cracked.
2,131 Hypes

ALERT: 'Game of Thrones' Season 7 Spoilers Have Leaked on Reddit
Film & TV

ALERT: 'Game of Thrones' Season 7 Spoilers Have Leaked on Reddit

CAUTION: MAJOR SPOILERS AHEAD.
606 Hypes

Get to Know Supreme's Last Collaborator: Nobuyoshi Araki Shares a Provocative Visual Diary
Fashion

Get to Know Supreme's Last Collaborator: Nobuyoshi Araki Shares a Provocative Visual Diary

Following up on an erotic capsule with Kiko Mizuhara, the photographer strips down to the sensual everyday.
599 Hypes

Opening Ceremony's 'Pageant of the People' Is a Political Must-Watch Before Election Day
Fashion

Opening Ceremony's 'Pageant of the People' Is a Political Must-Watch Before Election Day

“If you don’t vote, you can’t bitch.”
363 Hypes

Watch What Happens Inside a Victoria’s Secret Angel Fitting
Culture

Watch What Happens Inside a Victoria’s Secret Angel Fitting

Adriana Lima, Alessandra Ambrosio and more put on a mini-show.
394 Hypes

Gigi Hadid Enters the Ring in Reebok's 2016 Winter Collection
Fashion

Gigi Hadid Enters the Ring in Reebok's 2016 Winter Collection

The it-model’s fighting what it means to be perfect.
1,502 Hypes

More ▾