Vagina is not a bad word — yet for years it’s been consistently bleeped out of most television programming. There’s a long list of slang words used in its place, like “punani,” “vajayjay” or “cooch,” but “vagina” has traditionally been treated as a vulgar and sexual word despite being anatomically correct terminology. A hilarious new campaign from Legalize V urges everyone to just say it. Vagina.
Legalize V is an initiative to end the culture of shame when talking about vaginas and intimacy or reproductive health, whether on TV or in politics where a congresswoman was banned from the U.S. house for using the word “vagina” in her speech. Watch the video above, and learn more at Legalize V.