Fashion

PREMIER AMOUR Lauds Distinctive Beauty With "Muse Chapter II" Lookbook

The French label returns with an exclusive look into its tribe of style.

By
597 Hypes

PREMIER AMOUR Lauds Distinctive Beauty With "Muse Chapter II" Lookbook

The French label returns with an exclusive look into its tribe of style.

A follow-up to its “Muse Chapter” lookbook, PREMIER AMOUR returns to exclusively share part two. Lensed by Japanese photographer Yuji Watanabe, distinctive beauty and the French label’s wholistic approach to fashion is encapsulated — founder Shyne Ousmane finds inspiration in the distinctiveness of style along with crossed destinies between people, and he celebrates unique beauty with Swedish model Cajsa Wessberg as the face of the spread.

Bold graphics and colorings find unity within the warmth of the setting and stark white contouring of Wessberg’s face. The Muse hoodie and Amour sweatshirt are highlights, alongside a collection of printed T-shirts. View them above, and shop PREMIER AMOUR at select stockists worldwide.

Read Full Article
Photographer
Yuji Watanabe
Stylist
Edem Dossou & Kenny Germé
Make-Up
Anna Sadamori
Editor
Andre Supa/Beton Studio

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