Fashion

Did OVO Just Hint at a Forthcoming NYC Location?

That #NYWELCOMEOVO hashtag, doe.

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1,157 Hypes

Did OVO Just Hint at a Forthcoming NYC Location?

That #NYWELCOMEOVO hashtag, doe.

Dropping a massive hint via Instagram, October’s Very Own has quite possibly just revealed that a store will be hitting NYC very soon. Posting a stylistic teaser clip rendered in black and white, Drake‘s apparel label traverses across the Big Apple’s urban landscape as both a sound and voice track plays on top. As the finale for the brief reel, a Batman-inspired signal lights up the sky — albeit with OVO’s signature owl logo.

You can check out the full #NYWELCOMEOVO teaser below. Stay tuned here for updates.

#NYWELCOMEOVO

A video posted by October’s Very Own (@welcomeovostore) on

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