For those who live outside Los Angeles, the young makeup mogul’s opened the doors to the shop via a short clip on Instagram. From its promotional billboard along the highway to the neon-lit “KYLIE” signs in-store, it’s like you’re there.
One standout is a rainbow-colored lip kit wall – all the previously released colors are there along with some merch too. Kylie makes an appearance with Kris Jenner. Watch below.