Beauty

The Unexpected Way Uber and Marc Jacobs are Teaming Up for Spring

How does a car covered in daisies sound?

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285 Hypes

The Unexpected Way Uber and Marc Jacobs are Teaming Up for Spring

How does a car covered in daisies sound?

The first week of spring is quickly approaching, and Uber and Marc Jacobs Fragrances are gearing up to really make it bloom. On Saturday, March 26, the two companies will kick off a new initiative called “Daisy Daze,” dispatching cars covered in hundreds of daisies while providing a custom soundtrack and full-size bottles of the designer’s Daisy fragrance for its New York riders. The promotion will only be available from 12 p.m. to 6 p.m. in Manhattan, below 59th Street, and Brooklyn — specifically in Williamsburg, DUMBO and Greenpoint — via the promo code “MJDAISY.” What a way to make the season a little more sweet.

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