Drive-in burger chain Sonic will be selling #SquareShakes soon. It’s the “world’s first milkshake designed for Instagram,” so said the fast-food restaurant. Available in vanilla bean, buttered toffee, dark chocolate, bourbon brown sugar, dulce de leche, and wild berry & lavender, milkshakes come in square “gram-ready” pots. Responsible for this frozen-goodness is parody chef extraordinaire Christine Flynn. Ordering will debut on geo-targeted sponsored ads — also noted to be the premiere food-for-order option on Instagram. It sells exclusively on April 16 at Coachella (plus it’s free).
- First We Feast