Fashion

Levi's and Google Join Forces For Smart Jacket

A jacket that can answer calls and go in the wash.

By
100 Hypes

Levi's and Google Join Forces For Smart Jacket

A jacket that can answer calls and go in the wash.

Following last year’s announcement that Google and Levi’s joined forces for Project Jacquard, the product of this collaboration has now been unveiled at this year’s Google I/O conference. Project Jacquard is a smart fabric that features built-in sensors which enable wearers to control their music, answer a call or respond to a message. The jacket, which is intended for cyclists, will work with Google apps like Google Maps and messaging, as well as third-party programs such as Spotify and Strava. Google hopes to expand beyond cycling and bring smart fabric into other clothing lines. The beta version arrives this fall while the consumer release is scheduled for next spring.

Read Full Article

What to Read Next

KENZO Pre-Fall 2016 Lookbook Honors Female Empowerment
Fashion

KENZO Pre-Fall 2016 Lookbook Honors Female Empowerment

Layering and oversized proportions reign.
406 Hypes

Summer Must-Cop: “Tonal Grey/Gum” Hits Nike's Air Force 1 Up Step
Footwear

Summer Must-Cop: “Tonal Grey/Gum” Hits Nike's Air Force 1 Up Step

Cool down the summer rays with grey.
471 Hypes


Alexander Wang Lists His Uber-Cool Tribeca Loft For $3.75 Million USD
Home

Alexander Wang Lists His Uber-Cool Tribeca Loft For $3.75 Million USD

The downtown designer is moving out.
995 Hypes

Love Unifies In Alicia Keys' New "In Common" Music Video
Culture

Love Unifies In Alicia Keys' New "In Common" Music Video

We aren’t so different after all.
146 Hypes


More ▾
 
Subscribe to our Newsletter

Keep updated on the latest news.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Help us serve you better

We appreciate your support in allowing HYPEBEAST ads, where we can share contents from the latest fashion, to those culturally relevant. In adding HYPEBEAST to your ad blocker's whitelist, ads on our sites will show while you continue to browse.