Ruby Rose's Urban Decay Ad Will Make You Addicted to its Vice Lipstick

What’s your vice?

Beauty
391 Hypes

If you’re a beauty fanatic, chances are your vice is buying more tubes of lip color than your makeup box can handle. Urban Decay taps into this with the launch of Vice, a massive collection of lipsticks featured in 100 shades and six different finishes. No small feat, the cosmetics company taps Ruby Rose — star of obsessive-worthy Orange is the New Black — who commits a series of badass acts, including practicing her boxing skills, showing off her tattoos and more, all while rocking a bold lip. Watch above before the collection (each tube is priced at $17 USD) launches June 5.

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