So This Is What Anthony Vaccarello’s Saint Laurent Will Look Like
New Instagram, similar look so far…
After Hedi Slimane’s departure, Saint Laurent announced Anthony Vaccarello would succeed the position — in turn the brand wiped clean its Instagram. Two new press shots and three videos posted via Instagram is a hint of what’s to come. 15 models were shot in black-and-white tone — similar to Slimane’s previous ads — but no clothing is really seen, so it’s unclear to what extent that will be different.
Saint Laurent will unveil more content on June 20 ahead of its campaign release on June 22. Vaccarello will present his inaugural collection at Paris Fashion Week.