Fashion

See Tokyo's Sounds In Gucci's 2016 Fall/Winter Campaign

Closed captions courtesy of Alessandro Michele.

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See Tokyo's Sounds In Gucci's 2016 Fall/Winter Campaign

Closed captions courtesy of Alessandro Michele.

Gucci is meant to be both seen and heard, as presented through a cinematic Fall/Winter 2016 campaign. Alessandro Michele takes his vision to Tokyo where models outfitted in his elaborate designs explore every corner of the city, from the bustling metropolis streets to a traditional tea house and a vivid cherry blossom garden alongside geishas. The images feel candid — Glen Luchford captures the young (and impeccably dressed) crew in-between moments with subtitles for context. He truly brings the visuals to life with a short film, as well; see the campaign above and accompanying video below.

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