Fashion

Justin Bieber Merch Goes Next Level with a $1,675 USD 'Purpose' Leather Jacket

You better Belieb it.

By
391 Hypes

Justin Bieber Merch Goes Next Level with a $1,675 USD 'Purpose' Leather Jacket

You better Belieb it.

Adding to the current roster of Internet-breaking graphic tees and hoodies designed by Fear of God‘s Jerry Lorenzo, Justin Bieber now goes next level with his merch lineup in the form of a collaborative collection for Barneys New York. The exclusive capsule is the first time that the NYC-based luxury department store has ever carried a musician’s tour merch. The store’s executives, however, have no reservations about it whatsoever. “It was a no-brainer for me,” said Jay Bell, a senior vice president at Barneys. “It is the first time we’ve done it, but it felt right. It felt like something that would resonate with our customers, and that could sit seamlessly with the other brands we sell.”

The collection will be comprised of standard printed T-shirts, with the addition of some unexpected pieces that include Bieber jeans and a $1,675 USD leather biker jacket. When asked about his new range, the Canadian singer is hesitant to call it “fashion.” “I’m happy and proud people are reacting to it and adopting it,” Bieber said. “I don’t think of our tour merch as being ‘fashion.’ That’s a really high compliment for what it is. But I am really happy we were able to dial in to something cool the way we did.” The Bieber pop-up will be launching on Barneys’ website and in-stores July 16.

Read Full Article
Source
The New York Times

What to Read Next

adidas by Stella McCartney Introduces New Pure Boost and Ultra Boost
Footwear

adidas by Stella McCartney Introduces New Pure Boost and Ultra Boost

The British designer reinterprets Three Stripes’ popular models.
682 Hypes

Nike Updates Its Roshe Tiempo VI In "Triple White"
Footwear

Nike Updates Its Roshe Tiempo VI In "Triple White"

The hybrid shoe receives a sleek rework.
281 Hypes

Ryan Gosling & Emma Stone Share an Old-Timey Romance in 'La La Land'
Culture

Ryan Gosling & Emma Stone Share an Old-Timey Romance in 'La La Land'

They found love in a hopeless place of Hollywood.
187 Hypes

This Nike Air Presto Tingles With Icy Blue Accents
Footwear

This Nike Air Presto Tingles With Icy Blue Accents

It’s like staring into crystal clear water.
540 Hypes

Vans' Old Skool Gets Dipped in Pink and Blue
Footwear

Vans' Old Skool Gets Dipped in Pink and Blue

Eenie meenie miney mo…
23,719 Hypes

Watch Beyoncé, Rihanna, Alicia Keys & More Speak Up on the Loss of Black Lives in America
Health

Watch Beyoncé, Rihanna, Alicia Keys & More Speak Up on the Loss of Black Lives in America

They shed light on “23 ways you could be killed if you are black in America.”
271 Hypes

More ▾
 
Subscribe to our Newsletter

Keep updated on the latest news.

By subscribing, you agree to our Terms of Use and Privacy Policy.