Footwear

adidas & Kanye West's New Partnership Will Hit Basketball Courts

Shoot hoops in 2017 with Yeezy basketball sneakers.

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924 Hypes

adidas & Kanye West's New Partnership Will Hit Basketball Courts

Shoot hoops in 2017 with Yeezy basketball sneakers.

Last June adidas revealed a momentous partnership with Kanye West simply called adidas + KANYE WEST. The announcement said the brand would extend beyond lifestyle models and Ye’s delivered on his word.

According to SLAM, you can hit the courts in Yeezy basketball sneakers come 2017. The upcoming release will drive adidas’ athlete endorsements and not to mention secure their 250-player goal to don non-athlete signature products over the next three season. The Portland HQ is busy recruiting 18 employees to service the new development.

Now, who will adidas’ pick to star in the basketball campaign?

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