Viktor Vauthier Spotlights '90s Moods in Axel Arigato's 2016 Fall/Winter Campaign
Vauthier’s 35mm-soaked editorial is one whole throwback.
To showcase the Fall/Winter 2016 collection, Axel Arigato called on Viktor Vauthier to capture ’90s youth moods – and the photographer did just that. Hailing the underground creative scene, models were self-styled then handed over to Vauthier’s 35mm treatment.
“Now more than ever we see creatives doing their own thing in different subcultures. With this campaign I wanted to encourage a collaborative environment,” said Creative Director, Max Svardh. The brand’s minimalist aesthetic is seen on Clean 90 sneakers alongside new python ankle boots and speckled platforms.
Enjoy the campaign above and head over to axelarigato.com to shop the collection – release dates vary per sneaker.
- Viktor Vauthier
- David Yang, Cajsa Wessberg, Alice Norell