MARIEYAT's New Alternative Lingerie Collection Celebrates Imperfections
The London-based underwear brand continues to promote the idea of “flawesome.”
London-based Hong Kong designer Marie Yat has recently launched the second collection for her alternative lingerie brand MARIEYAT. Compared to its inaugural collection, the underwear label’s Collection II features more mature pieces, including the black, nude, and red “Kirin Top” and “Soy Suspenders.” In particular, a few items from the new range are inspired by Kintsugi, a Japanese ceramic technique characterized by cracked pottery repaired by golden joinery. Some of Collection II’s undergarments are seen decorated with gold embroidery, as Yat explains: “It was a continuation of the idea of broken, deconstructed pieces, using embroidery to mimic a cracked golden line inspired by Kintsugi. It echoes our belief in the beauty of imperfection. Accepting flaws in people, in relationships and in objects can be soothing for the mind or a way of seeing life.”
Besides, the lingerie designer also highlights the importance of comfort in her designs: “The pieces that are embroidered with the gold stitching are lined with the same cotton used on the outside, to make sure it does not scratch on the skin. Comfort remains uncompromised.” The same approach was also adopted when choosing models for Collection II’s lookbook: “We were looking for models that have their own personality, who are comfortable in their own skin.”
Browse the gallery above to see the Maxime Imber-shot lookbook, featuring two Asian models indulging themselves in Japanese food.
- Maxime Imbert/@maximeimbert