Fashion

Gosha Rubchinskiy's New Label Is Named PACCBET

Launched with 16-year-old muse Tolia Titaev, check out the new lookbook.

By
3,879 Hypes

Gosha Rubchinskiy's New Label Is Named PACCBET

Launched with 16-year-old muse Tolia Titaev, check out the new lookbook.

Gosha Rubchinskiy’s cult-status in current streetwear ranks high on the totem. But the designer is back with a new line – PACCBET – designed in tandem with pro-skater and muse Tolia Titaev. PACCBET’s lexicon is a slogan that’s repeated in Rubchinskiy’s own designs.

“We started to play with the notion of PACCBET and realized it was a perfect name for us! PACCBET (RASSVET) means sunrise. РАССВЕТ is a power, the beginning of a new day. A new day, a new life, a new world.”

Titaev said about PACCBET’s origin to Dazed:

“The idea of PACCBET originated a couple years ago when we started thinking about creating a new Russian skateboard brand. We had tried to make a few skateboards by ourselves in the past, with other names, but every time it was a disaster and we never managed to finish the projects.”

PACCBET’s debut collection gets the usual suspects – T-shirts, sweatshirt and skateboards are designed by Titaev. “We designed clothes to skate in. It’s mean streetwear I think.”

The range drops in Dover Street Market worldwide and at Paris Trading Museum on September 17.

Read Full Article
Source
Dazed
Share this article

What to Read Next

INTERVIEW: UK-Based Label Charlotte Simone Is Entering a Puffy New Era
Fashion

INTERVIEW: UK-Based Label Charlotte Simone Is Entering a Puffy New Era

We caught up with founder Charlotte Beecham to find out more.
951 Hypes

Kylie Jenner's Son's Name Is... Still Wolf
Entertainment

Kylie Jenner's Son's Name Is... Still Wolf

But apparently not for much longer.
4,198 Hypes

Harris Reed Named New Creative Director of Nina Ricci
Fashion

Harris Reed Named New Creative Director of Nina Ricci

The 26-year-old designer will be showcasing his first collection in early 2023.
844 Hypes


HYBE's New Music Label ADOR Announces Upcoming K-Pop Girl Group
Music

HYBE's New Music Label ADOR Announces Upcoming K-Pop Girl Group

Teased with a series of colorful rabbit graphics.
10,263 Hypes


Alert: Hood By Air's New York Sample Sale Is Here
Fashion

Alert: Hood By Air's New York Sample Sale Is Here

Shayne Oliver’s creations beckon your wallet.
1,535 Hypes

Veja Introduces Its Très Chic Kicks to New York City's SoHo
Footwear

Veja Introduces Its Très Chic Kicks to New York City's SoHo

Say bonjour at the Parisian sneaker brand’s Big Apple pop-up.
3,030 Hypes

There's So Much Pink on FACE Stockholm x Reebok's New Classic Leather
Footwear

There's So Much Pink on FACE Stockholm x Reebok's New Classic Leather

With a tiny yellow pop to complete.
2,638 Hypes

Copping This All-White adidas Originals NMD_R1 Won't Be Easy
Footwear

Copping This All-White adidas Originals NMD_R1 Won't Be Easy

We’re here to help.
1,880 Hypes

Check Out Every Single Look Presented at Ronnie Fieg's KITHLAND
Fashion

Check Out Every Single Look Presented at Ronnie Fieg's KITHLAND

There’s 90 including an OFF-WHITE and A Bathing Ape collab.
1,982 Hypes

Kim Kardashian Gets Political With Presidential Election Kimoji
Culture

Kim Kardashian Gets Political With Presidential Election Kimoji

Crying faces for everyone for equality’s sake.
922 Hypes

Pastel Fans, Here's Your First Look at Supreme's Nike SB Blazer Low GT
Footwear

Pastel Fans, Here's Your First Look at Supreme's Nike SB Blazer Low GT

Fuscia pink and baby blue make us wish Spring was here again.
3,581 Hypes

Conspire's "PROPAGANDA 1" Fashion Film Is Weekend Goals Forever
Fashion

Conspire's "PROPAGANDA 1" Fashion Film Is Weekend Goals Forever

L.A. steez in the form of luxe leather and suede caps.
1,304 Hypes


More ▾
 
Subscribe to our Newsletter

Keep updated on the latest news.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.