Ashley Graham Celebrates Turning 30 by Launching Her Own Swimwear Line

In partnership with Swimsuits for All.

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Ashley Graham is a role model for many reasons – as an outspoken supermodel, she frequently uses her status to fight for body positivity and inclusion in the industry and the world that exists outside of it.

As she turns 30, Graham is launching her very own line of “Essentials” swimwear after starring in a campaign for  swimwear brand, Swimsuits for All. Highlighting the fact that plus size women don’t always want to buy swimwear that hides their bodies, Graham’s line showcases a variety of stylish bikinis and one-pieces that women can feel empowered and comfortable in, regardless of their size. Discussing why she wanted to work on her own swim line, Graham said:

“I wanted to offer a range of swimsuit styles that make all women feel confident and sexy. Some traditional brands assume girls with bigger hips, breasts and thighs want to cover up, but I know that’s not the case. After my Swimsuits For All #CurvesinBikinis campaign had such a positive response from people everywhere, we knew we had to collaborate on a line to inspire women beyond body positive advertisements.”

Head to Harper’s Bazaar to read the full interview and catch a behind-the-scenes look at Graham’s birthday weekend and campaign photoshoot in Costa Rica. The Swimsuits For All “Essentials” collection is available for pre-order now on

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Harper's Bazaar