Music

Sevdaliza's New Video For "Amandine Insensible" Is Weirdly Mesmerizing

The singer talks about the limited roles assigned to women in our culture.

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1,125 Hypes

Sevdaliza's New Video For "Amandine Insensible" Is Weirdly Mesmerizing

The singer talks about the limited roles assigned to women in our culture.

Iranian singer Sevdaliza follows up to her A$AP Ferg-featured single “That Damaged Girl” with a new video for her track, “Amandine Insensible.” Examining today’s culture, in which women are given limited roles, the artist explores the very concept of identity.

As Sevdaliza herself explains:

The story of Amandine explores the concept of ‘identity’ in a contemporary world that is rapidly changing due to the disappearance of ‘boundaries’. Amandine is everything you want her to be. An extreme extraction of average life, representing a world where we have become so universal all feelings have disappeared. Paradoxically, this makes you feel uncomfortable. Her life takes place in an infinite white space, composed with minimal objects that represent different facets of the cycle of daily life. The accessibility of information and matter has created a new universal language, in which commercial brands play a key role.

You can watch the full video above.

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