Culture

Apple Announces All-Red Special Edition iPhone 7 and iPhone 7 Plus

Support the push for an AIDS-free generation.

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917 Hypes

Apple Announces All-Red Special Edition iPhone 7 and iPhone 7 Plus

Support the push for an AIDS-free generation.

Apple is releasing a special edition iPhone 7 and iPhone 7 Plus to honor more than 10 years of partnership with (RED) and the Global Fund. The latest Apple iPhone models get a svelte red aluminum finish to mimic the HIV/AIDS red ribbon representing continued solidarity for the cause. In collaboration with (RED), Apple has contributed over $130 million to the Global Fund in an effort to spread awareness and preventative measures against HIV/AIDS around the world.

All proceeds from the (PRODUCT)RED campaign will go directly to the Global Fund to support further research and treatment. Starting at $750 USD, the (PRODUCT) RED Special Edition iPhone 7 and iPhone 7 Plus will be available online and at Apple stores on March 24.

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Apple

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