Kaia Gerber Is a Sun-Loving Hippie in Marc Jacobs' "Daisy" Fragrance Campaign
Flower power.
Marc Jacobs beauty ambassador Kaia Gerber looks like a peaceful woodland fairy in a new “Daisy” fragrance campaign. The model-on-the-rise basks in the sun’s rays, donning an angelic white gown to promote the sweet-smelling perfume. The daughter of supermodel legend Cindy Crawford, Gerber is a perfect fit for the youthful fragrance inspired by the scented flower.
Watch the campaign video shot by Alasdair McLellan above.
- Videographer
- Alasdair Mclellan