Footwear

The Nike Air Max Jewell Lux Goes Glam for MAHA Amsterdam Campaign

Pink all day.

By
1,200 Hypes

The Nike Air Max Jewell Lux Goes Glam for MAHA Amsterdam Campaign

Pink all day.

Netherlands-based sneaker boutique MAHA Amsterdam teamed up with photographer Andy Tan for a glitzy campaign centered around the Nike Air Max Jewell Lux. Yunna Zhang poses against a baby pink backdrop and contorts herself for glamorous streetwear pageantry. Zhang sports an edgy blonde mullet for contrast against blush-toned garments and the “Sail White” Air Max Jewell Lux. In a monochrome scene the tortoise shell accent becomes the focus of the campaign, displaying the decadence of the shoe’s design.

Coming ahead of an in-store event, this campaign serves as a teaser for what is to come. Peep the images above and stay tuned at the MAHA Amsterdam site for more details on the March 31 release of this model.

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Photographer
Andy Tan Photography
Photography Assistant
Malee Welmers
Stylist
Soraya Basiran
Hair Stylist
Stef Ralbovsky
Make-Up
Stef Ralbovsky
Model
Yunna Zhang

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