Memphis Workshop's HYPEBAE Exclusive Editorial Will Give You Sneaker Envy

Featuring a first look at the upcoming PUMA Basket Heart Denim.

Footwear
3,134 Hypes

Teaming up with creative director Angela Campos from Memphis Workshop, we’ve created an envy-inducing sneaker editorial that features releases from the likes of Opening Ceremony x Vans, Common Projects and PUMA. Creating a series of three tableaux, an array of this season’s must-have sneakers is featured — the roundup includes a highly coveted drop, an essential sneaker mainstay and a must-have upcoming release.

In the first image, we see the shimmering “Blue/Red” Old Skool from the buzzy OC x Vans Glitter Pack. Following that is a curtain call scene in which a pastel pink Common Projects Achilles Low takes center stage. Lastly, we get a glimpse of a forthcoming sneaker drop from PUMA Women’s “DO YOU” campaign starring Cara Delevingne. Reworking the brand’s popular silhouette, the new Basket Heart Denim — available in “Twilight Blue,” “Halogen Blue” and “Oatmeal” — is rendered with an all-over denim-look upper. Along with its unmistakable satin laces, a subtle polka dot pattern throughout the body complements the refined aesthetic.

The new PUMA Basket Heart Denim drops in-store and online on April 1.

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Photographer
Angela Campos/Memphis Workshop

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