Nike Finally Sells Plus-Size Sportswear for Women
Ranging from XL to 3XL.
Nike’s foray into plus-size sportswear was a subtle one — last year the brand began sharing photos of curvier women on their social feeds without drawing any special attention to them. The approach worked, as commenters celebrated the inclusion of women that are breaking the mold of what fitness looks like.
Now Nike has officially released its plus-size sportswear range. Whereas most brands limit their sizing from XS to XL, Nike’s online store offers a full line of tops and bottoms from XL to 3XL, along with sports bras up to 38E — because health and exercise, just like clothing, are not one-size-fits-all.