lululemon’s “This Is Yoga” campaign highlights professionals who use the practice to hone their craft. The short clip seeks “to elevate the world through the power of practice” showing real people pursue their own path to peace. We watch Olympic gold medalist Kerri Walsh Jennings and artist Cj Hendry use yogic principles in their everyday lives. As Hendry sketches, she enters a meditative lull where each stroke is made with purpose. Also featured in the video is grime artist P Money, who implements these ideas to lead a more centered life.
Check out the clip above and learn more about these influencers at lululemon.
- Image Credit