VETEMEMES and Boolenciaga's Lookbook Was Shot in IKEA
The ultimate parody.
Parody brands are having a real moment right now – just take a look at that already-iconic Gucci-inspired T-shirt that’s been making the rounds. VETEMEMES, however, is taking the game to the next level by shooting its lookbook inside an actual IKEA store – no doubt a homage to that infamous Balenciaga bag.
The lookbook features oversized VETEMEMES hoodies and sweatshirts, Boolenciaga caps and the classic IKEA paper tape measure – which could perhaps turn out to be this season’s must-cop accessory. Peep the lookbook above and pre-order the goods at the VETEMEMES web store.
- Image Credit
- Dissonant Labs/Vetememes