ALYX's New Tee Teaches You How to Pronounce Its Name

Finally.


By //Fashion

“AH-LEAKS?” “AYE-LIKs?” The pronunciation of streetwear label ALYX has long been a mystery for some until today. Its white “ALEEKS” T-shirt phonetically spells it out for all to understand. The broken-down moniker is printed across the front in fire engine red and all caps. It lays atop a short-sleeve jersey with a crewneck collar.

The garment is both fashionable and educational – how can you beat that? Cop now at SSENSE for $175 USD.

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Image Credit
SSENSE
Alyx

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