Virgil Abloh's Latest Exclusive Evian Bottle Is Now Available to Cop
Peep the “MAKE A RAINBOW” limited-edition design.
UPDATE (November 15, 2019): Following the reveal of his second water bottle for Evian, Virgil Abloh‘s anticipated “MAKE A RAINBOW” collaboration is finally releasing. The exclusive piece is now available across select stores in France, China and Japan, and features Off-White™‘s signature bold font and quotation mark script across.
The 75ml glass bottle will be available in limited quantities only, and marks the designer’s second bottle for the water brand. Take a look at the bottle as well as behind the scenes footage from Evian below, and if you’re living in France, China and Japan, get your hands on the exclusive piece now.
Our newest limited edition bottle has hit the shelves in France, China and Japan: “One Drop Can Make a Rainbow” ? A look behind the scenes with our Creative Director for Sustainable Innovation, @virgilabloh. pic.twitter.com/W6AJakGqz9
— evian (@evianwater) November 15, 2019
— evian (@evianwater) November 12, 2019
Comme vous le savez sûrement déjà, la dernière édition de notre collection « One Drop Can Make A Rainbow », signée @virgilabloh est là ! Et pour fêter ça, nous vous en faisons gagner 3 !
Pour participer, RT et lâchez un petit ? en réponse ! Tirage au sort lundi ? pic.twitter.com/h4KPhRXudY
— evian France (@evianFrance) November 15, 2019
ORIGINAL STORY (October 2, 2019): Following the release of Virgil Abloh‘s exclusive SOMA water bottles earlier this year, as well as his limited-edition Evian water, the Off-White™ designer and Evian Creative Advisor for Sustainable Innovation Design is back with another design.
“The notion that one drop of water can create a rainbow served as the inspiration and metaphor to drive my first project as Evians’s Creative Advisor for Sustainable Innovation Design,” the designer said, adding that “As light refracts through that droplet, it reveals its full polychromatic potential. We don’t see just water, we see infinite possibilities and inspiration for anyone. Everyone.”
The latest addition follows the same concept, sporting “MAKE A RAINBOW” written across the bottle in the designer’s signature font and style. If you’re looking to get your hands on the piece, it will be available at select retailers in Asia Pacific as well as in France. See the piece below, and if you can’t wait, shop the SOMA water bottle over at MATCHESFASHION.
Today is the day!
evian and visionary designer @virgilabloh reveal today a new 75cl glass iconic collectible limited edition ?
Available in very limited quantities in Asia Pacific and France. Find out more on https://t.co/Rx1Q3tamZH#evian #evianxvirgilabloh #stayhydrated
— evian (@evianwater) October 2, 2019
— virgil abloh (@virgilabloh) October 2, 2019
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Today is the day! evian and visionary designer Virgil Abloh reveal today a new 75cl glass iconic collectible limited edition ? “This new exclusive bottle follows the same concept of rainbow of colors. Beautifully crafted by the see-through effect, it reveals the full polychromatic potential of the collection’s mantra : MAKE A RAINBOW” says Virgil Abloh. This exclusive design will be available in very limited quantities at selected retail locations in Asia Pacific and France. Find out more on evian.com #evian #evianxvirgilabloh #stayhydrated