Fashion

Serena Williams Will Play at Wimbledon with a Sparkly New Swarovski x Nike Brooch

The “Broosh.”

By
2,829 Hypes

Serena Williams Will Play at Wimbledon with a Sparkly New Swarovski x Nike Brooch

The “Broosh.”

With Wimbledon kicking off next Monday, Nike has revealed a sneak peek of Serena Williams‘ outfit featuring a sparkly brooch created in collaboration with Swarovski. The tennis star will be wearing a sweater-knit, textured white dress along with a Swoosh brooch adorned with 34 crystals, symbolizing the age at which Williams won her most recent London Grand Slam in 2016.

Abby Swancutt, Global Design Director for NikeCourt, took inspiration from past generations for this sparkly new accessory dubbed the “Broosh.” “I also wanted her to feel like it was something her grandmother could have worn, but of course give it a modern spin and make it just right for Serena.”

Williams, who will be aiming for her 24th Grand Slam title this year, hasn’t played since her third round defeat at the French Open last month where she wore a graphic Off-White™ cape designed by Virgil Abloh. Stay tuned for updates as the Wimbledon season begins.

Read Full Article
Share this article

What to Read Next

Serena Williams x Nike Launch Apprenticeship Program With Apparel and Footwear Capsule
Fashion

Serena Williams x Nike Launch Apprenticeship Program With Apparel and Footwear Capsule

Tennis-inspired designs spanning performance and lifestyle.
1,768 Hypes

The Serena Williams x Nike Air Force 1 LXX Is Laceless
Footwear

The Serena Williams x Nike Air Force 1 LXX Is Laceless

A luxe take on the classic silhouette.
31,121 Hypes

A Closer Look at the Swarovski Crystal-Covered CPFM x Nike Dunk Low
Footwear

A Closer Look at the Swarovski Crystal-Covered CPFM x Nike Dunk Low

Were you able to cop this highly coveted silhouette?
1,354 Hypes


A Closer Look at the sacai x Nike VaporWaffle in Tan and Navy
Footwear

A Closer Look at the sacai x Nike VaporWaffle in Tan and Navy

A new colorway that was previously spotted in the Japanese brand’s Resort 2021 lookbook.
1,768 Hypes

The Best 'Stranger Things' Merch You Can Shop Now: Nike, Coca-Cola & More
Film & TV

The Best 'Stranger Things' Merch You Can Shop Now: Nike, Coca-Cola & More

In honor of Season 3 of the cult-favorite Netflix series.
11,539 Hypes

The Designer Handbags Your Favorite K-Pop Celebrities Are Wearing This Summer
Music 

The Designer Handbags Your Favorite K-Pop Celebrities Are Wearing This Summer

Covetable styles from CELINE, Burberry, Loewe and more.
11,957 Hypes

What Is Emily Ratajkowski's Estimated Net Worth?
Culture

What Is Emily Ratajkowski's Estimated Net Worth?

Model, actress and now entrepreneur, her portfolio and earnings just keep growing.
11,321 Hypes

Nike's Tactical Sneaker Collaboration With ALYX's Matthew Williams Is Here
Footwear

Nike's Tactical Sneaker Collaboration With ALYX's Matthew Williams Is Here

Arriving in black and white colorways.
5,796 Hypes

KITH Women Releases a "Summer Sport" Capsule Featuring Neon Separates
Fashion

KITH Women Releases a "Summer Sport" Capsule Featuring Neon Separates

Arriving with a collaboration with Australian swim brand Myra Swim.
2,539 Hypes

Todrick Hall Is the Trailblazer Paving the Way for Young LGBTQ+ Creatives
Music 

Todrick Hall Is the Trailblazer Paving the Way for Young LGBTQ+ Creatives

We speak to the actor, musician, dancer and all-around superstar.
1,912 Hypes

Cardi B Releases Her Wild Music Video For Latest Single "Press"
Music

Cardi B Releases Her Wild Music Video For Latest Single "Press"

Debauchery, blood and a stylish court trial.
1,134 Hypes

An Exclusive Look Inside Travis Scott's Reese's Puffs Cereal Pop-Up in Paris
Culture

An Exclusive Look Inside Travis Scott's Reese's Puffs Cereal Pop-Up in Paris

La Flame reimagined the nostalgic breakfast snack.
4,042 Hypes

Move Over Kim, Converse Japan Just Introduced a Clear Chuck Taylor All Star
Footwear

Move Over Kim, Converse Japan Just Introduced a Clear Chuck Taylor All Star

The high-top sneakers also arrive with sleek suede detailing.
153,078 Hypes

L’Oréal and Karl Lagerfeld's Eponymous Brand Are Collaborating on a Makeup Line
Beauty

L’Oréal and Karl Lagerfeld's Eponymous Brand Are Collaborating on a Makeup Line

To be revealed at the next Paris Fashion Week.
887 Hypes

More ▾