Beauty

SUPEREGG Is the New Skincare Brand Using All-Vegan Ingredients

Erica Choi of Egg Canvas harnesses the power of eggs using plant-based ingredients.

By
3,047 Hypes

SUPEREGG Is the New Skincare Brand Using All-Vegan Ingredients

Erica Choi of Egg Canvas harnesses the power of eggs using plant-based ingredients.

Lifestyle influencer Erica Choi of Egg Canvas, a fashion, travel and beauty blog, has launched a new egg-related endeavor, skincare brand SUPEREGG.

Inspired by the use of eggs in Asian beauty routines (the practice dates back to 600 B.C.), Choi re-creates the vitamin-rich elements of the grocery essential — yolk, white and eggshell membrane — using entirely vegan components, resulting in three nourishing, plant-based ingredients: “Yolk Duplex,” “White Duplex” and “Shell Duplex.” SUPEREGG’s introductory products, the Sound Renewal moisturizer and Gentle Elements cleanser, are formulated with Yolk Duplex and White Duplex respectively, helping restore skin to the smoothness of an eggshell. In February, the brand plans to launch two sheet masks, a de-puffing option with White Duplex and a balancing option with Shell Duplex.

Unsurprisingly, SUPEREGG’s ethos extends to its curved packaging. Inspired by scientist Piet Hein’s superellipse, the moisturizer arrives in a pleasing, oval-shaped bottle, while the cleanser comes in a minimal white tube.

Head to the SUPEREGG website to pre-order the new Sound Renewal Moisturizer and Gentle Elements Cleanser. SUPEREGG’s sheet masks launch sometime in February 2021.

Read Full Article
Share this article

What to Read Next

Awake NY x ASICS Rework the GEL-Preleus With Neon Green Laces
Footwear

Awake NY x ASICS Rework the GEL-Preleus With Neon Green Laces

Celebrating the silhouette’s 20th anniversary.
462 Hypes

20 Unique Gift Ideas for Your Friends That Love Streetwear
Home 

20 Unique Gift Ideas for Your Friends That Love Streetwear

An expansive list of home and fashion goods from Stussy, Carhartt WIP and more.
2,907 Hypes

Taylor Swift Is Dropping a Surprise Album
Music

Taylor Swift Is Dropping a Surprise Album

Titled ‘evermore,’ the upcoming release is a sister album to ‘folklore.’
253 Hypes

Best Shoes to Buy Right Now, Inspired by Pantone's Color of the Year
Footwear 

Best Shoes to Buy Right Now, Inspired by Pantone's Color of the Year

Options from Prada, Bottega Veneta, Nike and more.
1,761 Hypes

A Closer Look at Apple’s Much Talked-About AirPods Max Headphones
Tech

A Closer Look at Apple’s Much Talked-About AirPods Max Headphones

Peep all of the details on the over-the-ear product.
1,189 Hypes

GANNI's Recycled Tech Fabric Eye Mask Is for the Dreamers
Fashion

GANNI's Recycled Tech Fabric Eye Mask Is for the Dreamers

The definition of beauty sleep.
257 Hypes

More ▾