Cara Delevingne Fronts Upcoming "From PUMA With Love" Pride Collection
20 percent of proceeds go to LGBTQ charities.
Looking forward to Pride Month in June, PUMA has partnered with model and LGBTQ activist Cara Delevingne on an upcoming collection and campaign, titled “From PUMA With Love.” The 13-piece range includes apparel, accessories and footwear featuring rainbow accents.
The Leadcat Slide boasts a black strap reading “FROM PUMA WITH LOVE” beneath a cartoon rainbow. The shoe’s insole arrives in vibrant rainbow gradient. T-shirts, crop tops and tank tops feature a rainbow version of the PUMA logo while hoodies in black and white are printed with similar multi-color graphics. Lastly, a black fanny pack is constructed with a rainbow strap that can convert the piece into a shoulder and crossbody bag.
20 percent of proceeds from the collection will go to the Cara Delevingne Foundation, an upcoming initiative created in partnership with the Giving Back Fund, to support LGBTQ charities such as The Trevor Project and MindOut.
PUMA’s “From PUMA With Love” collection ranges from $20 to $45 USD and releases June 1 on the PUMA website. The Leadcat Slide releases separately on June 28. Take a look at the campaign, starring Cara Delevingne, above.