ASICS and Solana Explore the Future of Footwear Fuelled by Web3
Including 11 custom-made running shoes and a loyalty ASICS badge NFT.
Since its inception, ASICS has conquered the hearts of both athletes and footwear fanatics. Now the Japanese label is taking one step further and exploring Web3 community with the launch of the new ASICS x Solana “UI” collection.
The exciting release features 11 custom-made running shoes, with the purchase automatically including a loyalty ASICS badge NFT and the opportunity to mint a limited number of ASICS x STEPN GT-2000 NFTs. As for the silhouette, the sneaker arrives in a light mode and dark mode colorway, referencing the different user interfaces on phones and computer screens.
The sneaker maintains ASICS’ signature features, yet implements a Solana gradient on the heel and tongue. A reflective ASICS badge and a breathable mesh upper keep the sneaker modern and fresh. Elsewhere, an energetic cushioning covers the insole, delivering a lightweight and comfortable feel that adjusts to the wearer’s foot.
As per the brand, “The launch of the ASICS x Solana “UI” collection is a major step forward for ASICS Web3 commerce. We’re proud to leverage Solana Pay and partner with STEPN to help us scale our mission to inspire the global Web3 community to create healthy habits with our products. Building on learnings and successes from our Sunrise Red and Genesis STEPN collections, we’re excited to continue delivering world-class Web3 experiences.”
Take a closer look at the new ASICS x Solana “UI” collection above and visit ASICS’ website to learn more about the launch date.
In other footwear news, check out the 28 essential shoes you need in your wardrobe this winter.