evian and MATE Celebrate Earth Day With Limited-Edition e-Bike
10 custom bikes are up for grabs.
To commemorate Earth Day, this year evian has teamed up with Danish brand MATE on an exclusive e-bike. Having spoken to the collaboration’s campaign star, Cat Burns, both brands are now gearing up to give 10 lucky fans a chance to win the new limited-edition e-bike.
Adorned in the water brand’s signature shade of pink, the evian x MATE e-bike comes equipped with a holder designed for its rPET 75cL sport cap bottle. Created to inspire a “Ride Towards Change”, the partnership hopes to encourage more sustainable ways to travel. Speaking on the latest collaboration, evian’s Director of Culture and Experience, Lucille Moreau explains, “Raising awareness on the small steps we can take towards reducing our carbon footprint is incredibly important to us. We hope this collaboration inspires a ride towards change and highlights how small changes can help with that journey.”
Achieving B Corp certification last year as well as carbon neutral certification every year since 2020, evian continues its mission to reduce carbon emissions. Now set to be fully transparent, the brand is allowing customers to track its sustainability progress through a dedicated online dashboard in a commitment to becoming a circular business by 2025.
To be in with a chance to win one of 10 custom evian x MATE e-bikes, follow both the @evianwater and @mate.bike Instagram pages, like the competition post that will be live on Earth Day and tag two people in the comments section.
For more information on the brands’ sustainability journey and latest campaign, be sure to check out the corresponding evian and MATE websites.
