Tyra Banks, Heidi Klum and More Iconic Models Star in SKIMS Campaign
A “full-circle moment” for the brand’s founder, Kim Kardashian.
SKIMS’ founder Kim Kardashian said in a statement: “Tyra, Heidi, Alessandra and Candice have each played such a distinct and everlasting role in shaping the industry. Outfitting these incredible women in our Fits Everybody underwear collection is truly a full-circle moment for me.” She added: “Our underwear is such a game-changer and has been our best-selling collection since we launched — it stretches to twice its size and is so comfy it just molds to your body so it fits everyone perfectly. I’m thrilled to celebrate these women alongside a collection that our customers adore.”
Scroll through the gallery above to view the campaign, which launches today in Miami, Chicago, New York City, Los Angeles and San Francisco.