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Justin Bieber Breaks Down the Making Behind His Tim Hortons Biebs Brew

Who’s ready to start their day with the French vanilla-flavored cold brew?

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Justin Bieber Breaks Down the Making Behind His Tim Hortons Biebs Brew

Who’s ready to start their day with the French vanilla-flavored cold brew?

The official launch of Justin Bieber‘s Tim Hortons Biebs Brew is right around the corner. In anticipation of the release, the artist and fast food restaurant chain have debuted a new 60-second commercial spotlighting the development of the Biebs Brew.

“We couldn’t stop at Timbiebs, we needed a Biebs Brew too. And we are bringing both to Tims next month,” Bieber said. “Doing a Tim Hortons collab had always been a dream of mine. I grew up on Tim Hortons and it’s always been something close to my heart.”

During his brainstorming session with the Tims team, Bieber shared that he takes his coffee with ice, which ultimately led to the upcoming new cold brew flavor. Also inspired by his sweet tooth, the Biebs Brew features creamy French Vanilla notes.

In addition to the coffee, all three Timbiebs Timbits flavors — Chocolate White Fudge, Sour Cream Chocolate Chip and Birthday Cake Waffle flavors — will be available at Tims restaurants in the U.S. and Canada. Meanwhile, those who reside in the States will get a chance to cop the Timbiebs merch — beanie, fanny pack and tote bag — for a limited time only.

Watch the full commercial above. The Biebs Brew will officially release on June 6.

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