ARKET Launches CAFÉ MERCHANDISE Collection
The range includes ceramic mugs, kitchen aprons and unisex T-shirts.
ARKET just launched a new line of ready-to-wear, accessories and homeware items inspired by its in-store cafe. The new limited-edition collection, dubbed CAFÉ MERCHANDISE features a special ARKET CAFÉ logo and illustration, celebrating the brand’s 23 locations across the world.
Made up of carefully curated products in classic black and white colorways, the collection includes a range of unisex graphic T-shirts, caps, canvas totes, ceramic mugs and kitchen aprons made from organic and recycled cotton and each featuring the brand’s new typography.
“Our CAFÉ MERCHANDISE marks the next step on the journey of translating the ARKET lifestyle into a line of quality branded items – this time, with a playful twist on our typography. We hope that these well-made products will become a cherished part of our customers’ wardrobes and homes,” says ARKET’S brand and communications director Karl-Johan Bogefors in a press release.
ARKET CAFÉ MERCHANDISE will be available from all ARKET cafés and the brand’s website from August.