Beauty

Meet iota, the New Body Care Brand Dedicated To Raising Skin Health Awareness

The brand that knows that skin and body care IS health care.

By
1,216 Hypes

Meet iota, the New Body Care Brand Dedicated To Raising Skin Health Awareness

The brand that knows that skin and body care IS health care.

Have you ever gone to the dermatologist for a complete body regime to address your concerns? Well, iota, the first body care line focused on the skin microbiome from the neck down to benefit comprehensive health, has you covered with its two hero products: the Supervitamin Body Wash+ and the Superplant Body Serum+.

Founded by husband and wife Ray Kim and Monique Meneses, the duo knows that the skin is the largest living body organ. iota addresses its wealth and health, starting with your skin’s microbiome. The microbiome is the key to overall skin health: it’s not only our first line of defense against skin conditions like acne, eczema and psoriasis, but it also helps with the wear and tear functions of the body. It’s also essential for glow, smoothness, strength, elasticity and hydration. Recent studies have linked poor skin health with broader risks like inflammatory and autoimmune diseases, cardiovascular disease and allergies.

With over two years in the making, iota’s Supervitamin Body Wash+ comes in three fragrance options with different benefits. The Soothing fragrance-free body wash focuses on skin texture, repair, irritation and inflammation. Brightening, Mandarin Rind + Cedar Atlas body is infused with niacinamide and vitamin C and focuses on glow and hydration. Detoxifying, Lemongrass + Eucalyptus Leaf is designed to even skin tone and repair the skin barrier. Completing the body care lineup is the Superplant Body Serum+, which works in tandem with all of the specific formulas in the body washes.

iota’s Supervitamin Body Wash+ retails for $23 USD and the Superplant Body Serum+ retails for $39 USD and can be purchased via the brand’s website.

 

View this post on Instagram

 

A post shared by iota (@iotabody)

Read Full Article
Share this article

What to Read Next

Meet Wiley Body, the BIPOC and Mom-Owned Skin and Body Care Essentials Brand
Beauty

Meet Wiley Body, the BIPOC and Mom-Owned Skin and Body Care Essentials Brand

The small business committed to inclusivity, transparency and keeping it real.
1,443 Hypes

Fenty Skin’s New Face and Body Cleansing Bar Embodies Self-Care
Beauty

Fenty Skin’s New Face and Body Cleansing Bar Embodies Self-Care

Packed with skin loving ingredients that will make your skin smooth as butter.
1,514 Hypes

Byredo Introduces “De Los Santos” Body Care Collection
Beauty

Byredo Introduces “De Los Santos” Body Care Collection

A luxurious treat for the skin.
1,376 Hypes


Soft Services Introduces a Fragrance-Free Shower Gel to Its Body Care Portfolio
Beauty

Soft Services Introduces a Fragrance-Free Shower Gel to Its Body Care Portfolio

The cult-loved brand doubles down on multi-use products with its latest offering.
1,203 Hypes


Cara Delevingne Joins Forces with G-Star
Fashion

Cara Delevingne Joins Forces with G-Star

For the brand’s “Hardcore Denim” Fall 2022 campaign.
1,745 Hypes

Harry Styles' Pleasing Will Debut Its First-Ever Collaboration at Paris Fashion Week
Beauty

Harry Styles' Pleasing Will Debut Its First-Ever Collaboration at Paris Fashion Week

With Brazilian-born, Paris-based fashion designer Marco Ribeiro.
1,216 Hypes

Adidas and SOUL CAP Are on a Mission To Make Swimming More Accessible
Culture

Adidas and SOUL CAP Are on a Mission To Make Swimming More Accessible

The duo debuts an inclusive swim cap to cater to a range of hair lengths and sizes.
1,130 Hypes

Megan Thee Stallion Launches Mental Health Website for Hotties Who Need Help
Culture

Megan Thee Stallion Launches Mental Health Website for Hotties Who Need Help

Because Bad B-tches Have Bad Days Too.
1,802 Hypes

Saint Laurent Embraces Radical Fluidity in SS23 Collection
Fashion

Saint Laurent Embraces Radical Fluidity in SS23 Collection

Anthony Vaccarello brings back Parisian glamour to the runway.
2,558 Hypes


Daniel Lee Confirmed as Burberry's New Chief Creative Officer
Fashion

Daniel Lee Confirmed as Burberry's New Chief Creative Officer

Replacing Riccardo Tisci.
1,199 Hypes

Everything Hypebae Editors Wore During London Fashion Week SS23
Fashion 

Everything Hypebae Editors Wore During London Fashion Week SS23

From rented pieces to inherited bags, take a look at our editors’ favorite looks.
4,198 Hypes

MARKET Drops YZY SHDZ Knockoffs
Fashion

MARKET Drops YZY SHDZ Knockoffs

Claiming that the sunglasses are “100% completely original and super innovative.”
3,599 Hypes

More ▾
 
Subscribe to our Newsletter

Keep updated on the latest news.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.