Sofia de la Cruz

editorial.intern.sofia.delacruz@hypebae.com
INTERVIEW: Masha Popova Discusses Her SS23 Debut at London Fashion Week
Fashion

INTERVIEW: Masha Popova Discusses Her SS23 Debut at London Fashion Week

The designer takes us backstage and shares what makes her latest collection unique.
2,688 Hypes

INTERVIEW: Meet Johanna Parv, the London-Based Designer Creating Solutions for Dynamic Women
Fashion

INTERVIEW: Meet Johanna Parv, the London-Based Designer Creating Solutions for Dynamic Women

“I don’t design for idols, I design for the contemporary woman standing in the street.”
1,054 Hypes

The London-Based Designer Championing Post-Consumer Waste Reveals First RTW Sneaker
Footwear

The London-Based Designer Championing Post-Consumer Waste Reveals First RTW Sneaker

Helen Kirkum and everything you need to know about her London Fashion Week presentation.
727 Hypes

Everything You Need to Know About the ‘Louis Vuitton: Virgil Abloh’ Book
Culture

Everything You Need to Know About the ‘Louis Vuitton: Virgil Abloh’ Book

Commemorating a culture-shifting partnership.
3,205 Hypes

This Nike Robot Extends Your Favorite Kicks' Life
Footwear

This Nike Robot Extends Your Favorite Kicks' Life

Available at the Nike Town London Store, free of charge.
2,539 Hypes

Patagonia Owner Makes Mother Earth His Only Shareholder
Culture

Patagonia Owner Makes Mother Earth His Only Shareholder

Instead of “going public,” the company is “going purpose.”
1,086 Hypes

NFTUK x FLANNELS x W1 Curates Present a First-Of-Its-Kind NFT Event
Culture

NFTUK x FLANNELS x W1 Curates Present a First-Of-Its-Kind NFT Event

Featuring a series of talks, artworks, immersive experiences and music on the agenda.
1,014 Hypes

The New Salomon ACS Pro Advanced Iteration Has Landed
Footwear

The New Salomon ACS Pro Advanced Iteration Has Landed

Featuring a new seasonal color palette.
1,096 Hypes

AMBUSH Announces Limited-Edition Wearable NFT With OP3N and Avalanche
Fashion

AMBUSH Announces Limited-Edition Wearable NFT With OP3N and Avalanche

Collectors will receive a limited-edition necklace of AMBUSH’s iconic lighter and other exclusive perks.
680 Hypes

Buffalo London Presents New Studio Art Foundation
Art & Design

Buffalo London Presents New Studio Art Foundation

Keeping the brand’s subversive spirit alive.
817 Hypes

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