Filippa K Debuts First Campaign With New Creative Director, Liisa Kessler
Fashion

Filippa K Debuts First Campaign With New Creative Director, Liisa Kessler

An homage to the Swedish tradition of ice bathing.
2,104 Hypes

ATP Atelier's Summer 2022 Campaign Is a Reminder Not All Vacations Are Picture-Perfect
Fashion

ATP Atelier's Summer 2022 Campaign Is a Reminder Not All Vacations Are Picture-Perfect

The label captures its latest collection in a series of tongue-in-cheek visuals.
5,231 Hypes

Weekday Taps Swedish R&B Artist Cherrie for Latest Collab
Fashion

Weekday Taps Swedish R&B Artist Cherrie for Latest Collab

A 13-piece capsule featuring outerwear, jeans, jewelry and more.
1,646 Hypes

Paula Maso's Stockholm Home Offers a Fun Lesson in Color Play
Art & Design

Paula Maso's Stockholm Home Offers a Fun Lesson in Color Play

The creative director’s apartment features some impressive IKEA hacks, too.
20,582 Hypes

Sabine Marcelis Designs Donut-Shaped Seats for Swedish Brand Hem
Art & Design

Sabine Marcelis Designs Donut-Shaped Seats for Swedish Brand Hem

The Boa Pouf adds a playful touch to any living space.
7,417 Hypes

Get Comfy in 7-Eleven Sweden's Striped Pajamas
Fashion

Get Comfy in 7-Eleven Sweden's Striped Pajamas

A colorful loungewear set to add to your lineup.
3,289 Hypes

IKEA's Plant-Based Meatballs Are Now 100% Swedish
Culture

IKEA's Plant-Based Meatballs Are Now 100% Swedish

Created to taste similar to the original Turkish recipe.
659 Hypes

H&M Faces Investigation Following Report of Racial Discrimination
Fashion

H&M Faces Investigation Following Report of Racial Discrimination

The Swedish government is taking a closer look at the practices of the fast fashion giant.
3,091 Hypes

Swedish Jewelry Label All Blues Opens First Retail Store
Fashion

Swedish Jewelry Label All Blues Opens First Retail Store

Take a look at the gorgeous and minimalist space in Stockholm.
2,818 Hypes

Go Inside Acne Studios' Brand Headquarters With 100-Page Magazine
Fashion

Go Inside Acne Studios' Brand Headquarters With 100-Page Magazine

Created in collaboration with ‘A Magazine.’
3,553 Hypes

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