Beauty

Hypebeast. Driving Culture Forward

7 Eye Masks That Don't Just Look Cute, but Actually Work
Beauty

7 Eye Masks That Don't Just Look Cute, but Actually Work

From Dieux to Topicals.

SACHEU Expands Its Stay-N Lineup With a New Setting Spray
Beauty

SACHEU Expands Its Stay-N Lineup With a New Setting Spray

The brand just unveiled the Lockstep Setting Spray.

Alysa Liu Earns Her Sephora Stripes
Beauty

Alysa Liu Earns Her Sephora Stripes

The duo is officially joining forces.

Are Sardines Actually Good for Your Skin?
Beauty

Are Sardines Actually Good for Your Skin?

We asked dermatologists if Anok Yai’s sardine beauty hack is key to her glowy skin.

The Most Unforgettable Beauty Pop-Ups of All Time
Beauty

The Most Unforgettable Beauty Pop-Ups of All Time

From Rhode’s NYC debut to r.e.m. Beauty’s ice cream shop.

Olandria Carthen Is in Her YSL Beauty Era
Beauty

Olandria Carthen Is in Her YSL Beauty Era

The star sported toasted glam by the brand.

Hanging Out With Hypebae at Balmain Beauty’s NYC Pop-up
Beauty

Hanging Out With Hypebae at Balmain Beauty’s NYC Pop-up

Presented by Balmain Beauty
On March 20, we were invited to the brand’s exclusive event celebrating its first prestige fragrance, Destin de Balmain.

Half Magic Unveils a Limited-Edition 'Euphoria' Collection
Beauty

Half Magic Unveils a Limited-Edition 'Euphoria' Collection

Just in time for the show’s third season.

Lauren Betts Brings Old Hollywood Glamour to the WNBA Draft
Beauty

Lauren Betts Brings Old Hollywood Glamour to the WNBA Draft

Featuring a full face of NYX Professional Makeup.

Nia Long's Latest Campaign With Estée Lauder Is All About Self Care
Beauty

Nia Long's Latest Campaign With Estée Lauder Is All About Self Care

The star is highlighting the Advanced Night Repair Serum.

The Best Beauty Moments From Coachella 2026
Beauty

The Best Beauty Moments From Coachella 2026

Including PinkPantheress, Kehlani and more.

KATSEYE Debuts New Blonde Hair Looks Just in Time for Coachella
Beauty

KATSEYE Debuts New Blonde Hair Looks Just in Time for Coachella

Made possible with Matrix products.

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