Beauty


HYPEBEAST. Driving Culture Forward

Watch Kim Kardashian Unbox Her New KKW Body Fragrance
Beauty

Watch Kim Kardashian Unbox Her New KKW Body Fragrance

Get a closer look at the bottle modeled after the star’s body.
371 Hypes

Pat McGrath Is Releasing a New LUST Lip Gloss In 14 Juicy Shades
Beauty

Pat McGrath Is Releasing a New LUST Lip Gloss In 14 Juicy Shades

We’re ready.
146 Hypes

Dior Is Going Bold and Bright for Its Summer 2018 Makeup Lookbook
Beauty

Dior Is Going Bold and Bright for Its Summer 2018 Makeup Lookbook

Candy-colored essentials.
216 Hypes


Bella Hadid Is All About Color in Dior Makeup's Latest Campaign
Beauty

Bella Hadid Is All About Color in Dior Makeup's Latest Campaign

Vibrant eyeliners and mascara for all occasions.
221 Hypes

Makeup Shayla x ColourPop Announce a Glitter-Filled Collection
Beauty

Makeup Shayla x ColourPop Announce a Glitter-Filled Collection

Featuring three Lux Lipstick shades.
423 Hypes

This Is How Hailey Baldwin Does Her Glowy, Sun-Kissed Makeup Look
Beauty

This Is How Hailey Baldwin Does Her Glowy, Sun-Kissed Makeup Look

Achieve that fake tan with a few easy steps.
530 Hypes


Kim Kardashian's New KKW Body Fragrance Will Be Shaped Like Her
Beauty

Kim Kardashian's New KKW Body Fragrance Will Be Shaped Like Her

Boobs, butt and all.
1,281 Hypes

Sephora Is Selling Anastasia Beverly Hills' Aurora Glow Kit at 50% Off
Beauty

Sephora Is Selling Anastasia Beverly Hills' Aurora Glow Kit at 50% Off

Don’t miss out on this major sale.
683 Hypes

Kim Kardashian on Being a Beauty Mogul & How She Made $14 Million USD in a Day
Beauty

Kim Kardashian on Being a Beauty Mogul & How She Made $14 Million USD in a Day

The ‘Business of Fashion’ cover star also reveals her next product.
615 Hypes

This Unreleased Dry Shampoo Already Has a 2,000-Person Waitlist
Beauty

This Unreleased Dry Shampoo Already Has a 2,000-Person Waitlist

Maybe it’s the millennial pink packaging?
466 Hypes

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