You've Got To Try This MUA's Genius Alphabet Blush Technique
Beauty

You've Got To Try This MUA's Genius Alphabet Blush Technique

We’re getting schooled one brush stroke at a time.

Rare Beauty's Viral 'Soft Pinch' Blush Just Got A Powdery Upgrade
Beauty

Rare Beauty's Viral 'Soft Pinch' Blush Just Got A Powdery Upgrade

Happy blending beauty baes.

Summer Friday's Best Selling Jet Lag Mask Is Now an Overnight Eye Serum
Beauty

Summer Friday's Best Selling Jet Lag Mask Is Now an Overnight Eye Serum

You can now give your under eye the same intense hydration.

Why Lizzo Is The Beauty Industry's Unsung It Girl
Beauty

Why Lizzo Is The Beauty Industry's Unsung It Girl

The artists’ daring looks will NOT go unnoticed.

Peace Out Just Released Its First-Ever 'Acne-Targeted' Cleanser
Beauty

Peace Out Just Released Its First-Ever 'Acne-Targeted' Cleanser

The beloved pimple patch brand is claiming another spot in your skincare routine.

Estrid Is Bringing Skin Care To Shaving With a New Bodycare Range
Beauty

Estrid Is Bringing Skin Care To Shaving With a New Bodycare Range

The brand just launched three new products.

This Salon Is a Love Letter to Natural Hair
Beauty

This Salon Is a Love Letter to Natural Hair

Piersten Gaines’s natural hair salon specializes in heat-styling textured hair.

This K-Beauty Brand May Change the Way We Buy Foundation
Beauty

This K-Beauty Brand May Change the Way We Buy Foundation

Introducing Laneige’s “Bespoke NEO” service and blending robots.

Glossier Wants You to Drench Yourself in Its New and Improved Body Hero Collection
Beauty

Glossier Wants You to Drench Yourself in Its New and Improved Body Hero Collection

Reformulated to create a “spa-like experience in and out of the shower.”

Hypebae's Editors Tried Saie Beauty's New Slip-Tint Radiant All Over Concealer
Beauty

Hypebae's Editors Tried Saie Beauty's New Slip-Tint Radiant All Over Concealer

Here’s our honest thoughts on acne-prone and textured skin.

What Happened When We Put Glow Recipe’s Viral Hue Drops to the Test
Beauty

What Happened When We Put Glow Recipe’s Viral Hue Drops to the Test

The beloved serum just got a bronze makeover. Here’s what the Beauty team’s verdict…

Exclusive: Kourtney Kardashian-Barker Announces a Lemme-Erewhon Juice Collab
Beauty

Exclusive: Kourtney Kardashian-Barker Announces a Lemme-Erewhon Juice Collab

We Kaught up with Kardashian-Barker to learn all about it.

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