e.l.f.

e.l.f’s “So Many Dicks” Campaign Is Calling for Corporate Change
Beauty

e.l.f’s “So Many Dicks” Campaign Is Calling for Corporate Change

Making the vast diversity gap known. 

This Sunset Blush Trend Is the Secret to a Stunning Spring Makeup Look
Beauty

This Sunset Blush Trend Is the Secret to a Stunning Spring Makeup Look

Forget every other blush technique and try this one.

e.l.f. Cosmetics Races Into History as the Indianapolis 500's First Beauty Sponsor
Beauty

e.l.f. Cosmetics Races Into History as the Indianapolis 500's First Beauty Sponsor

Partnering with professional race car driver, Katherine Legge.

Julia Fox Nailed Corpse-Core With e.l.f x Liquid Death's Dark Collab
Beauty

Julia Fox Nailed Corpse-Core With e.l.f x Liquid Death's Dark Collab

Drop dead gorgeous.

e.l.f Cosmetics Taps Judge Judy to Combat Crimes Committed Against Your Face
Beauty

e.l.f Cosmetics Taps Judge Judy to Combat Crimes Committed Against Your Face

In e.l.f we trust.

The Very Best Beauty Collaborations of 2023
Beauty

The Very Best Beauty Collaborations of 2023

The 2023 Wrapped you’ve *actually* been waiting for. 

Okay, so e.l.f Beauty Bought Naturium — Here's What It Means
Beauty

Okay, so e.l.f Beauty Bought Naturium — Here's What It Means

What the $355 million USD buyout says about the skincare market.

Here’s How To Get Issa Rae’s $15 USD Emmy Awards Red Carpet Look
Beauty

Here’s How To Get Issa Rae’s $15 USD Emmy Awards Red Carpet Look

We have all of the deets on how to get the affordable beauty moment.

e.l.f. Cosmetics To Drop Chipotle-Inspired Makeup Products
Beauty

e.l.f. Cosmetics To Drop Chipotle-Inspired Makeup Products

Featuring a 12-pan eyeshadow palette, lip gloss and more.

All of the Products in Alicia Keys' Skincare Collection for Keys Soulcare
Beauty

All of the Products in Alicia Keys' Skincare Collection for Keys Soulcare

Clean, cruelty-free formulas to add to your daily routine.

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