Parody Fashion Brands Streetwear Editorial
Parody Fashion Brands Streetwear Editorial
The Funny Thing Called Fashion
A humorous take on logomania courtesy of a few cult-loved parody brands.

Following the month-long fashion marathon, you can’t be blamed for feeling a little overstimulated. Between Chanel‘s vacay-ready cardigans and Off-White™‘s Swoosh-covered separates, logo-laden designs continue to be a staple on the runway this season. And in our latest editorial, we’re putting our own spin on the trend championed by both streetwear and luxury labels.

Remixing designer and parody brands, including Gucci, Céline, Junya Watanabe, Molly Goddard, Ashley Williams, Eckhaus Latta, Vetements, and the Internet-bred VETEMEMES, Boolenciaga and more, the editorial serves not only as a comic relief, but also as a reminder that dressing is meant to be fun.

Parody Fashion Brands Streetwear Editorial

Rise and Shine

Sleeping mask by Boolenciaga. Balenciaga denim jacket, camo-print top and Céline pants from Nordstrom.

Parody Fashion Brands Streetwear Editorial
Parody Fashion Brands Streetwear Editorial

Bootleg Life

T-shirt by Honeymoon. Vetements Spider-Man silk scarf, logo sweatpants and Prada flame sandals from Nordstrom.

Parody Fashion Brands Streetwear Editorial

Adding to Shopping Cart

Vetements denim-print bodysuit, worn with Junya Watanabe leggings and Vetements lighter heel boots – all available at Nordstrom.

Parody Fashion Brands Streetwear Editorial

That Look

T-shirt by Anchorsand. Ashley Williams jacket and Jean Atelier jeans from Nordstrom.

Parody Fashion Brands Streetwear Editorial
Parody Fashion Brands Streetwear Editorial

Definition

VETEMEMES raincoat styled with a Vetements bodysuit.

Parody Fashion Brands Streetwear Editorial
Parody Fashion Brands Streetwear Editorial

Layers of Flavor

Hoodie by Bacon Lettuce Tomato Club. Eckhaus Latta jeans and Vetements crossbody bag from Nordstrom.

Parody Fashion Brands Streetwear Editorial
Parody Fashion Brands Streetwear Editorial

Cool Accents

T-shirt by PSA. Molly Goddard long-sleeve top, Eckhaus Latta jeans, Gucci boots and Céline sunglasses from Nordstrom.

Fashion/By // 31.5K
See Credits/Tags/Comments
Credits
Photographer
Garrett Riffal/@wizardof32oz
Art Direction
Garrett Riffal, Teresa Lam/Hypebae
Stylist
Carlee Wallace/@carlee_wallace
Style Assistant
Lauren Naomi Foster/@lauren___f
Hair/Makeup
Paula Lanzador At Nobasura/@paulalanzador
Model
Virginia Liang At Lizbell Agency/@virginia.liang
Editor
Teresa Lam/Hypebae
Tags
VETEMENTSPradaBalenciagaEditorialsVetememesCelineJunya WatanabePSABacon Lettuce Tomato ClubAshley WilliamsSee More
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