Including BLACKPINK, BTS and Taylor Swift.
Making K-pop and virtual history.
In a campaign featuring BLACKPINK’s Jennie.
Janelle Monáe, Kim Kardashian, Billie Eilish and more.
The K-pop artist made her latest red carpet appearance amid BLACKPINK’s ongoing world tour.
Luxury houses continue to bet on K-pop, enlisting 4th gen groups as ambassadors.
The first release since Lisa was named a Chivas ambassador in March this year.
Gucci has canceled its show scheduled for this week, while HYBE Corporation has postponed its press briefing event.
At the K-pop group’s ‘BORN PINK’ tour kickoff in Seoul.
The K-pop star came in first with the highest earned media value and engagement rate.
Dubbed “Taycan 4S Cross Turismo for Jennie Ruby Jane.”
Customizable phone cases featuring autographs from each member.
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