YeEun Kim

Associate Editor
yeeun.kim@hypebae.com +852 3563 9035
LeSportsac Taps Studio Ghibli for 'My Neighbor Totoro' Collection
Fashion

LeSportsac Taps Studio Ghibli for 'My Neighbor Totoro' Collection

Marking the animation’s first-ever collaboration with the bag brand.
4,582 Hypes

Rising Korean Label JOEGUSH Taps Insta-Famous Cat Morae Park for FW21 Collection
Fashion

Rising Korean Label JOEGUSH Taps Insta-Famous Cat Morae Park for FW21 Collection

The feline is printed onto punk-inspired styles.
219 Hypes

J. Hannah Forays Into Eyewear With First Cat-Eye Sunglasses
Fashion

J. Hannah Forays Into Eyewear With First Cat-Eye Sunglasses

Chic frames to get you ready for the summer.
92 Hypes


9 Brands That Are Giving Back This International Women's Day
Fashion 

9 Brands That Are Giving Back This International Women's Day

From special collaborations to virtual DJ sets, here’s how you can support women in need.
526 Hypes

BAEwatch: girl in red
Music 

BAEwatch: girl in red

The Norwegian artist talks breaking boundaries on her upcoming album, ‘if i could make it go quiet.’
4,819 Hypes

The BAE Bulletin: Here's When and Where to Cop This Week's Best Releases
Fashion 

The BAE Bulletin: Here's When and Where to Cop This Week's Best Releases

Including collabs from Simone Rocha x H&M, as well as CdG PLAY x Nike x Converse.
759 Hypes


SU GI Forays Into Jewelry for the First Time in FW21 Collection
Fashion

SU GI Forays Into Jewelry for the First Time in FW21 Collection

Staple earrings and ear cuffs to complete your everyday looks.
373 Hypes

Crosby Studios To Open New Flagship in Moscow
Home

Crosby Studios To Open New Flagship in Moscow

A design space showcasing art and offering dining experiences.
227 Hypes

Trader Joe's Introduces Vegan Cold Brew and Boba Frozen Dessert
Food

Trader Joe's Introduces Vegan Cold Brew and Boba Frozen Dessert

When coffee, bubble tea and ice cream meet.
3,281 Hypes

Drake Drops Latest EP 'Scary Hours 2'
Music

Drake Drops Latest EP 'Scary Hours 2'

Along with a music video for the lead track “What’s Next.”
387 Hypes

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