“I’m so excited for everyone to see what we’ve created together.” — Negin Mirsalehi
Perfect for keeping your strands strong, shiny and hydrated all season long.
Fruity, tinted and perfect for spring.
Introducing the brand’s most concentrated honey-infused formula.
Delivering honey-infused goodness.
New year, new beauty essentials.
Filled with honey-infused holiday treats.
And there might even be a physical store opening soon.
Also known as my new glam bible.
The Hypebae team shares their most-loved makeup and skincare goodies of the month.
These products will cancel frizz and enhance shine.
We spoke to founder Negin Mirsalehi prior to the label’s UK launch.