The Ordinary

The Ordinary Dabbles in the Art World With NYC-Based Studio, Home in Heven
Beauty

The Ordinary Dabbles in the Art World With NYC-Based Studio, Home in Heven

Transforming everyday skincare bottles into extraordinary art pieces.
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2.0K
2023 Hypebae Beauty Awards: The Best in Skincare, Makeup, Fragrance and Haircare
Beauty

2023 Hypebae Beauty Awards: The Best in Skincare, Makeup, Fragrance and Haircare

Plus up-and-coming beauty brands to know for the new year and beyond.
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5.7K
The 6 Best Beauty Drops of May That Deserve "The Hype"
Beauty

The 6 Best Beauty Drops of May That Deserve "The Hype"

Quality over quantity.
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31.6K
The Ordinary Quietly Discontinues Its Foundations and Concealer
Beauty

The Ordinary Quietly Discontinues Its Foundations and Concealer

Stock up while you can.
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2.5K
4 Face Oils That Can Work as Hair Treatments
Beauty 

4 Face Oils That Can Work as Hair Treatments

We love multi-purpose products.
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41.8K
How You Can Start Using Chemical Exfoliants as Deodorants
Beauty 

How You Can Start Using Chemical Exfoliants as Deodorants

Our editor’s guide on how to multitask skincare products.
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37.6K
Deciem, Parent Company of The Ordinary, Is Shutting Down 4 Brands
Beauty

Deciem, Parent Company of The Ordinary, Is Shutting Down 4 Brands

To refocus its business in science-first skincare.
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10.1K
16 of the Best Vitamin C Serums for Brighter, Glowing Skin
Beauty 

16 of the Best Vitamin C Serums for Brighter, Glowing Skin

Popular options from SkinCeuticals, The Ordinary, Drunk Elephant and more.
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14.1K
The BAE Bulletin: Here’s When and Where to Cop This Week’s Best Releases
Footwear 

The BAE Bulletin: Here’s When and Where to Cop This Week’s Best Releases

Drake’s NOCTA x Nike Hot Step Air Terra, Balenciaga’s HardCrocs™ Sandal and more.
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2.8K
Cult Skincare Brand The Ordinary Steps Into Haircare
Beauty

Cult Skincare Brand The Ordinary Steps Into Haircare

The popular beauty brand launches its shampoo, conditioner and scalp treatment.
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1.7K
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